Hard Plastics

X-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing ...

The DTX MINNOW 6-1/2" is a revolution in trolling minnows, featuring Patented Nomad Autotune, Gorilla Through Wire and Hydrospeed advanced design t...

  The adrenaline pumping X-Rap® Saltwater SubWalk™ is designed to perform a walk-the-dog swimming action just below the surface. Xtreme flash and s...

The subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme...

  The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retri...

The DTX MINNOW 8” is a revolution in trolling minnows, featuring Patented Nomad Autotune, Gorilla Through Wire and Hydrospeed advanced design tech...

Yo-Zuri 3D Inshore Twitchbait Lures are a part of Yo-Zuri's 3D Inshore Series. Yo-Zuri 3D Inshore Series Lures feature a beautiful 3D Prism Finish ...

The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retriev...

The Yo-Zuri 3D Inshore Topknock Pencil Lure features a unique one knock cadence rattle and top grade saltwater terminal tackle. Easy to walk Ideal...

The Tsunami Zig Jig Pro lures have what it takes to put more game fish on the deck or on the beach. These lures feature a tank tested design that d...

This shallow running model is also designed for extreme casting distances in the most demanding conditions. Built heavy and tough to target large,...

Yo-Zuri 3D Inshore Pencil Lures - The 3D Inshore Pencil is a topwater walking bait with excellent balance for quick starting action around cover. D...

The DTX MINNOW 5-1/2" is a revolution in trolling minnows, featuring Patented Nomad Autotune, Gorilla Through Wire and Hydrospeed advanced design t...

Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Wal...

The VERTREX SWIM (Pat. Pending Body Design) soft vibe is the first lure of its kind that swims when sinking and vibrates when lifted – perfectly im...

The VERTREX SWIM (Pat. Pending Body Design) soft vibe is the first lure of its kind that swims when sinking and vibrates when lifted – perfectly im...

Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® top wat...

Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. Chunk and ...

NEW FOR 2022 – 3D INSHORE FINGERLING Yo-Zuri is proud to announce an exciting new addition to the 3D Inshore Series the 3D Inshore Fingerling. Desi...

The Hydro Minnow LC is available in two different sizes: 6” and 6-3/4” and is available in 10 time tested and proven colors to cover an array of fi...

The Yo-Zuri 3DS Minnow lures are part of the Yo-Zuri 3DS lure series. These lures features a 3D prism finish which sends out flashes of reflected l...

The Yo-Zuri 3D Crystal Minnow has a 3D Prism finish which reflects light in all directions. Fish are attracted from far away due to light refractio...