Hard Baits

As seen on our very own Bama Beach Bums OBX series for YouTube!When you're after those hard to reach fish and need a little extra distance or weigh...

Beach Bum Lures was formed in North Carolina by Tim Still, who began his lure-making career in his backyard with a shoebox, a few lead blanks, a co...

These lures can be cast or vertically jigged for numerous species. They are very effective on Spanish, Blues, Trout and most species that feed on m...

  The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retri...

"MirrOdine ® features a wide flash and darting side-to-side action!" MirrOdine ® feature bright, reflective, luminescent inserts, "fish calling" ra...

These lures can be cast or vertically jigged for numerous species. They are very effective on Spanish, Blues, Trout and most species that feed on m...

These lures can be cast or vertically jigged for numerous species. They are very effective on Spanish, Blues, Trout and most species that feed on m...

X-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing ...

Thick brass body will hold up to years of hard use. Great choice for anglers at all skill levels Easy to use; effective on all species Lifelike ...

Got-Cha™ Plugs are excellent for bluefish, Spanish mackerel, trout and other fish that feed on small bait fish. When fishing from piers and bridge...

  The adrenaline pumping X-Rap® Saltwater SubWalk™ is designed to perform a walk-the-dog swimming action just below the surface. Xtreme flash and s...

The Tsunami Zig Jig Pro lures have what it takes to put more game fish on the deck or on the beach. These lures feature a tank tested design that d...

These lures can be cast or vertically jigged for numerous species. They are very effective on Spanish, Blues, Trout and most species that feed on m...

This shallow running model is also designed for extreme casting distances in the most demanding conditions. Built heavy and tough to target large,...