Swimbaits

Everything you love about our 5” baits, in a 3” size! Hand poured one at a time for realistic color blends High end pigments and realistic color ...

 No Live Bait Needed The 5" paddletail is designed to be one of the most versatile big game saltwater swimbaits you can find.  Most swimbaits offe...

Our top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live minnow better than any soft bait on th...

The Sinister Swim Tail (S.S.T.) has been designed with Slayer Inc.’s “Flow Motion” technology for maximum action and vibration. These baits have un...

Unparalleled softness, action, and ElaZtech® durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned...

Unparalleled softness, action, and ElaZtech® durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned...

Unparalleled softness, action, and ElaZtech® durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned ...

Features: Most durable saltwater swimbait on the market thanks to 10X Tough ElaZtech® construction, Deep profile mimics deep-bodied baitfish, Swims...

With our NLBN 8" series we had one thing in mind, Big Fish, Big Baits!The NLBN 8" paddle tail was designed to be fished in any amount of current. T...

Features:10X Tough ElaZtech® construction for extreme durability, even in the harshest saltwater environments, impregnated with 100% natural Pro-Cu...

Features: Full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, barracuda, jacks, bluefis...

Features: Oversized 10" fish-shaped jerk bait ideal for a variety of big-fish applications, Extremely soft yet tear-resistant ElaZtech construction...

Features: “Blueback lakes” are notoriously challenging to catch fickle Bass and Stripers. But make no mistake; anglers who can hone in on a Herring...

With our NLBN 8" series we had one thing in mind, Big Fish, Big Baits!The NLBN 8" straight tail was designed to be fished in any amount of current....

Knowing your forage fish is one of the keys to successful fishing.  Live Target's Hitch swimbaits are incredibly detailed and swim with a very real...

Features: The adolescent body profile and anatomical details combined with the signature Oscillator creates the incredibly life-like Juvenile Pike....

Features: Gobies are an invasive species found in the Great Lakes and Northern Regions. Ideal for Smallmouth Bass, Walleye, and Northern Pike. Cast...

Features: The LIVETARGET Bluegill (wakebait) Is An Ideal Choice When Bass, Walleye And Northern Pike Are Feeding On Sunfish. This Particular Model ...

Features: Croakers are a common forage in most saltwater environments. The LIVETARGET Croaker is designed to catch everything from Stripers in the ...

Features: Common Shiners are a widely distributed species that are generally found in most regions across the United States and Canada. Available i...

Features: The LIVETARGET Atlantic Mackerel Swimbait combines precise anatomical features and color patterns with a species specific action to creat...

Features: The LIVETARGET Blueback Herring Is The Ideal Bait When gamefish Target Schooling Herring. This Triple Segmented swimbait Is Available In ...